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Copywriter


Copywriter

Copywriter

Genuent
Houston, TX 77002

Qualifications

Copywriting: 3 years (Preferred)
US work authorization (Preferred)

Job details

Job Type

- Full-time, Contract

The Senior Copywriter is responsible for conceptualizing, researching, writing and editing content for all marketing initiatives. This person is responsible for bringing the voice of each brand to life and maintaining corporate branding guidelines/standards for multiple retail electricity brands. The Senior Copywriter will work directly with the marketing team, designers and developers to keep content fresh, dynamic and persuasive across various media channels including but not limited to web, email, direct mail, video, blogs, retail and events. Proven experience as a Senior Copywriter or similar role is a must. Along with your application, please submit samples or links to your published work.

Essential Duties / Responsibilities

  • Create engaging, relevant, original copy for digital media and print campaigns, retail experiences and sales collateral
  • Understand business goals/products/objectives and translate those messages to the customer clearly and effectively
  • Collaborate with designers and marketing team to develop and execute creative strategies
  • Participate in strategic, creative brainstorming sessions that produce fresh ideas
  • Assume responsibility for ensuring that the copy fulfills the creative vision devised by project stakeholders
  • Responsible for maintaining corporate guidelines/standards for all published written material
  • Remain current on the latest technology, interactive tools, industry trends, content management, usability and design methodologies
  • Responsible for proofreading and reviewing all written content

Education

  • Bachelors Degree in English, Journalism, Advertising, Marketing or related field
  • 5-7 years of advertising/marketing copywriting experience, with at least 3 years interactive experience
  • Experience writing creative content for emails, direct mail, websites, video, print campaigns and events
  • Experience collaborating with multiple teams and job functions
  • Industry experience in energy, wireless, airline, banking, insurance, consumer products is preferred
  • Editorial portfolio review required (writing samples)

Knowledge, Skills, and Abilities

  • Expertise in green living and sustainability programs/initiatives
  • Excellent copywriting, editing, proofreading and grammar skills
  • Broad understanding of how strategy translates into concept, brand and the importance of consistency in voice
  • Strong interest in addressing and advocating for the end-user experience
  • Strong verbal communication and presentation skills
  • Strong project management and collaborative skills
  • Mastery of MS Office programs
  • Bilingual skillset a plus

Working Conditions

  • Majority of work performed on a personal computer in a seated position.

Physical Requirements

  • Ability to work on a computer and use a telephone is required.

Job Types: Full-time, Contract

Pay: $30.00 - $37.00 per hour

Schedule:

  • 8 hour shift

Experience:

  • Copywriting: 3 years (Preferred)

Work Location: One location


Hiring Insights

Hiring for this role


• Mobile: NA

• Location: 29.759058:-95.367744

• Post ID: 21899506


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